Technology remains the driving force behind a rapidly changing world. In this report, we present 5 key trends that will shape the next year in areas such as artificial intelligence, quantum computing, robotics, blockchain, and immersive experiences. These technological advancements have the potential to transform the way businesses operate and improve customer and employee experiences.
Artificial Intelligence:
- Generative AI opens up a range of opportunities for businesses of all sizes.
- Integrated AI experiences will make a difference in the customer experience.
- Four key themes will define how businesses move forward with AI: action-enabled AI products, use of unstructured data, monitoring the regulatory environment, and greater accessibility and inclusion.
Quantum Computing:
- Quantum computing surpasses science fiction and takes a step towards reality.
- Investments will continue to pour money into research in search of a commercially viable product.
- Businesses should prepare by exploring the potential of quantum computing, building alliances, and securing their data.
Robotics:
- Robotics is moving towards a new frontier: versatile robots that open the way to new applications.
- AI-powered robots will help some organizations stay competitive, improve quality, and support internal teams.
- Challenges and risks arise that businesses must address, such as security, privacy, and job transition.
Blockchain:
- Blockchain remains a key technology for certain industries, although mass adoption seems unlikely.
- Decentralization and smart contracts offer benefits, but challenges such as scalability, interoperability, and regulation persist.
- Governments are starting to adopt blockchain, which could drive further adoption in the future.
Immersive Experiences:
- While investment interest is waning, interest in 3D immersive experiences remains strong.
- The launch of Apple Vision Pro in 2024 could generate excitement and curiosity, bringing augmented reality closer to a familiar ecosystem.
- AI is reshaping immersive experiences, with devices like the Humane AI pin integrating AI into everyday life.
Conclusion:
In 2024, the companies that thrive will be those that leverage their data together with emerging and established technologies to improve the human experiences of customers and employees. The strategic use of technology will be key to staying ahead of the curve and offering innovative solutions.
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